How K11’s Cultural-Retail Concept Thrived Online In 2020
A trailblazer on China's art and commerce landscape, K11 successfully leveraged digital and social media strategies in a challenging year. Read More
Inside Tourism Australia’s Campaign in 8D
The DMO shares how its innovative campaign helped keep it top of mind with Australia's second largest inbound market. Read More
Jing Culture & Commerce’s Top 10 Articles of 2020
As a publication focused on the intersection of art, culture, and technology, we’ve covered the digital pivot undertaken by cultural institutions and more in 2020. Read More
The Future of China’s KOL Industry
China’s KOL industry after COVID-19 will continue to evolve in China and in the West. However, KOL collaborations will remain an important marketing tool. Read More
How Versailles Forges New China Connections Under Lockdown
When it comes to engaging China digitally, Versailles is at the vanguard of innovation, its Project Manager explains why. Read More
The JT Index: August 2020
The JT Index is a monthly roundup of how Chinese museums and western cultural institutions are performing on China’s top social platform. Read More
How China Digital Agencies are Pivoting for a Post WeChat Future
WeChat has been a one-stop app for organizations looking to engage China. Jing Travel spoke with expert consultancies to learn what’s next. Read More
The Travel Influencers Behind New Zealand’s Weibo Live Streams
New Zealand’s borders have been shut since February, it’s using Chinese travel influencers and live streaming to stay connected. Read More
New Zealand Keeps China Dreaming
Tourism New Zealand’s General Manager discusses the domestic pivot and forging new digital connections with future Chinese travelers. Read More
Weibo Live Streams are Helping New Zealand Win China — Here’s How
China is New Zealand’s most valuable market, live streams from local influencers are helping it stay top of mind. Read More
