Jing Culture & Commerce’s Top 10 Articles of 2020
As a publication focused on the intersection of art, culture, and technology, we’ve covered the digital pivot undertaken by cultural institutions and more in 2020. Read MoreThe Future of China’s KOL Industry
China’s KOL industry after COVID-19 will continue to evolve in China and in the West. However, KOL collaborations will remain an important marketing tool. Read MoreHow Versailles Forges New China Connections Under Lockdown
When it comes to engaging China digitally, Versailles is at the vanguard of innovation, its Project Manager explains why. Read MoreThe JT Index: August 2020
The JT Index is a monthly roundup of how Chinese museums and western cultural institutions are performing on China’s top social platform. Read MoreHow China Digital Agencies are Pivoting for a Post WeChat Future
WeChat has been a one-stop app for organizations looking to engage China. Jing Travel spoke with expert consultancies to learn what’s next. Read MoreThe Travel Influencers Behind New Zealand’s Weibo Live Streams
New Zealand’s borders have been shut since February, it’s using Chinese travel influencers and live streaming to stay connected. Read MoreNew Zealand Keeps China Dreaming
Tourism New Zealand’s General Manager discusses the domestic pivot and forging new digital connections with future Chinese travelers. Read MoreWeibo Live Streams are Helping New Zealand Win China — Here’s How
China is New Zealand’s most valuable market, live streams from local influencers are helping it stay top of mind. Read MoreFlorida DMO Deepens Digital Strategy with Chinese Website
A well-designed China-friendly website should be the first step for DMOs and cultural attractions hoping to boost Chinese visitation. Read MoreHawaiian Cultural Institutions Go China-Smart to Counter Trade War
Having become the island's highest spenders in recent years, museums and attractions in Hawaii are rethinking their approach to Chinese travelers. Read More