Jing Travel’s Top 10 Articles of 2020
As a close watcher of global travel, Jing Travel has spent the past year tracking how the market has reeled, then recovered its footing in the wake of the pandemic. Read More
Jing Culture & Commerce’s Top 10 Articles of 2020
As a publication focused on the intersection of art, culture, and technology, we’ve covered the digital pivot undertaken by cultural institutions and more in 2020. Read More
Behind Perfect Diary’s Winning Cultural Collaboration Strategy
At the heart of the brand's success story lies a trove of savvy partnerships that have raised its profile and won the affections of young consumers. Read More
Top 10 WeChat Posts by International Museums in 2020
The British Museum stood out consistantly for highest views while MoMA also made a strong showing. But who's No. 1? Read More
The Future of China’s KOL Industry
China’s KOL industry after COVID-19 will continue to evolve in China and in the West. However, KOL collaborations will remain an important marketing tool. Read More
The JT Index: September 2020
The escalating tech-war on Chinese social media platforms may not have reached its conclusion, but it has forced cultural institutions to reassess their audience engagement tools. Read More
Decoded: Chinese Mobile Payment Platforms for Cultural Destinations | Part One
Mobile payments are at the heart of China’s digital revolution. It’s not just major brands and small businesses benefiting, cultural institutions have also adapted. Read More
How Versailles Forges New China Connections Under Lockdown
When it comes to engaging China digitally, Versailles is at the vanguard of innovation, its Project Manager explains why. Read More
The JT Index: August 2020
The JT Index is a monthly roundup of how Chinese museums and western cultural institutions are performing on China’s top social platform. Read More
How China Digital Agencies are Pivoting for a Post WeChat Future
WeChat has been a one-stop app for organizations looking to engage China. Jing Travel spoke with expert consultancies to learn what’s next. Read More
