Tencent
Museums and Mobile Gaming: The Next Digital Frontier
As museums face the ramifications of the global pandemic, mobile games offer an opportunity for innovative digitization. Here are three ways in which the two can collaborate. Read More
Bottle Rockets: Hennessey Live Streams a Firework Odyssey
In a 15-minute event broadcast on Tencent and YouTube, the Chinese firework master connected the French brand to China in an intimate performance. Read More
What’s the Future for WeChat and TikTok in the U.S.
WeChat and TikTok have escaped a ban (for now), but how would users have been affected? Read More
Tencent’s QQ Turns Dunhuang’s Murals Into Virtual Reality Fashion
Tencent and Dunhuang Research Institute deepened collaboration to promote Chinese cultural heritage with a VR game. Read More
Here’s What U.S. Museums Think about the WeChat Ban
President Trump’s WeChat ban would impact the ability of museums and cultural institutions to engage China. Here’s what they think about it. Read More
Tencent Scores A Big Q2 Before Trump’s WeChat Ban Plan
Tencent Holdings, the parent company of WeChat, reported a strong second quarter of 2020, while a potential WeChat ban in the US looms. Read More
What Would a WeChat Ban Mean to U.S. Museums?
American cultural attractions launched WeChat Official Accounts to serve the in boom Chinese visitation. A ban would force a serious rethink. Read More
How a Shanghai Music Festival Generated Revenue at 30 Percent Capacity
What does a performing arts festival look like under new restrictions? Shanghai's "Music in the Summer Air" offers answers. Read More
Top 5 WeChat Mini Program Functions
With 400 million daily active users, Tencent's 'applets' are an essential tool for China-facing companies. We highlight key functions from Starbucks' social gifting to Legoland's maps. Read More
Decoded: How to Build a WeChat Mini Program
Our conversation with the agency that created Mini Programs for MoMA and Guggenheim breaks down the process from registration to execution. Read More
