mfa boston
No Brand Has More Museum Collaborators Than UNIQLO Does
MFA Boston's newly renewed collaboration with UNIQLO keeps up the brand's decade-plus streak of museum partnerships. Read More
What Museums Need To Know About China’s Cultural Licensing Landscape
The new report by Jing Culture & Commerce explores IP partnerships and the value of leaning into cultural IP licensing. Read More
MFA Boston’s IP Set To Go Global In Its Partnership With Artistory
Following its partnership with Alfilo Brands, this latest deal will see the museum replicating its winning IP strategy globally. Read More
Show Me The Monet: MFA Boston Debuts Livestream On Kuaishou
On International Museum Day, MFA's four-hour livestream, complete with a cultural product push, reached 8 million viewers on Kuaishou. Read More
