inside XR
How OurWorld Bristol Is Building The First-Ever AR Zoo
"Using scale and immersion," says OurWorld's David Bull, "we can create an exciting form of entertainment that also educates." Read More
Physical Or Digital? At theVOV’s Phygital Exhibitions, It’s Both
The virtual portal, which just launched its first shows on Vortic Art, is reinvigorating past exhibitions with extended reality. Read More
Forget Bronze And Stone: Here Are LACMA and Snapchat’s AR Monuments
We go behind the scenes on one of the virtual works in the museum's Monumental Perspectives project. Read More
Digital Art Finds A Purpose-Built Platform In Rhizome and Hyundai’s Partnership
World on a Wire features digital works by 11 global artists who are employing advanced tech in their practices. Read More
Behind Unreal City, Acute Art and Dazed Media’s AR Festival
"Virtual reality is complicated," says Jacob De Geer, CEO of Acute Art, "but augmented reality can reach people anywhere.” Read More
The Norton Museum of Art Injects AR Into The Museum Experience
Offering engaging interactions with contemporary art, the Norton Art+ app builds on the institution's commitment to a more accessible museum space. Read More
A “Connected Digital Experience”: How Microsoft Hopes to Transform Museums
Catherine Devine, Business Strategy Leader of Microsoft's Libraries and Museums, discusses the company's digital-everything approach. Read More
LACMA and Snapchat’s Latest Collaboration Enriches Art With AR
Monumental Perspectives is powered by the museum's artist-first approach and Snap's cutting-edge tech. Read More
The Video Game Intent on Redefining The Art Audience
Created in collaboration with dsl Collection, The Forgetter is an immersive journey that recalibrates the traditional art experience. Read More
The Metropolitan Museum of Art Launches Gamified AR Experience
Created in partnership with Verizon, The Met Unframed sends users on a virtual, game-filled journey through the institution. Read More
