entertainment
Who’s Winning The NFT Licensing Space? It’s BAYC, Of Course
And it's not just M&Ms. By granting its holders IP rights, Bored Ape Yacht Club has opened new roads into branding and marketing. Read More
Universal Studios Beijing To Boost Its Cultural Offerings With Gaming IP
The upcoming attraction's partnership with Tencent demonstrates the growing status and brand power of popular games. Read More
