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cultural products

  • Cultural Collaborations

    DHL and Van Gogh Museum Partner For a Unique Shopping Experience

    Richard Whiddington  |   Share
    The partnership promises to deliver Van Gogh goods to doorsteps worldwide, swiftly and sustainably. Read More
  • Cultural Collaborations

    How Chinese Museums Create Identity through Cultural Products

    Richard Whiddington  |   Share
    How can museums create thoughtful products with cultural value? Hylink’s Wang Xuesong offers thoughts on China’s latest IP trend. Read More
  • Cultural Collaborations

    Beyond the Gift Shop: Keys to Product Licensing Strategy

    Jing Travel  |   Share
    At a moment of financial strain, cultural attractions must probe alternate revenue streams, the V&A, a pioneer in product licensing, has valuable lessons. Read More
  • Virtual Events

    Reimagining Revenue Streams and Events: Four Takeaways from Cuseum Webinar

    Richard Whiddington  |   Share
    How institutions can take advantage of limiited reopenings, retain membership, and use browser data? This webinar offers insightful answers. Read More
  • Virtual Events

    Revenue Strategies: Five Takeaways from CultureConnect Webinar

    The Editors of Jing Travel  |   Share
    Coronavirus has cut ticket sales from museum balance sheets making product creation a necessary means of survival — this webinar offers key frameworks. Read More
  • News

    The British Museum Drops on Chinese E-com — Again

    Richard Whiddington  |   Share
    The world's oldest public museum made $51 million by selling licensed products in China last year. The launch of a Taobao platform will increase reach and searchability. Read More

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