collaboration | Jing Culture and Commerce

Cultural Collaborations
The Keys to a Successful Crossover Collaboration
Elizabeth Wallace | Share
Quirky collaborations are all the rage in China, but how are they launched and which products are a hit? Read More
Emerging Trends
Asian Megastar Jay Chou Embarks On An Artistic Journey
Chenyue Fu | Share
In the unusual year of 2020, Asian megastar Jay Chou is exploring new possibilities for fine art with the conceptual artist Xu Bing. Read More
CultureTech
French Culture Reaching New Audiences on Tencent Art
Jiayi Li | Share
Working with an effective local distribution partner, Tencent Art, this virtual celebration brings the best of French artistic creation to Chinese audiences. Read More

The Keys to a Successful Crossover Collaboration