Search Results: wenchuang
-
The British Museum Drops On Chinese E-com — Again
The world's oldest public museum made $51 million by selling licensed products in China last year. The launch of a Taobao platform will increase reach and searchability. Read More -
MoMA And K11 Join Forces For Hong Kong Store
The Design Store's latest opening at K11 MUSEA will be its largest Asian store to date and signals a turn towards the Chinese market. Read More -
How Oreo And The Palace Museum Won Hearts In China
Oreo gained 260,000 additional followers on its flagship Tmall store following its Forbidden City collaboration. Read More -
Louvre Channels Iconic Works With Perfume Collaboration
The Louvre has collaborated with famous perfumery, Buly, to create eight unique fragrances to be sold in a museum pop-up shop. Read More -
How Museums Can Offset Losses From The Trade War
How the U.S. travel industry — and by extension, the nation’s museums and cultural institutions — is becoming an unexpected casualty of the trade war. Read More -
The Setouchi Triennale & The Demand for Site-Specific Cultural Events
The Setouchi Triennale 2019, which takes place in the Seto Inland Sea, is attracting large numbers of Chinese tourists searching for cultural experiences. Read More -
How Chinese Museums Are Rethinking Gift Shops — And Winning
Gift shops at museums are using products inspired by China’s cultural history to reach China’s young and increasingly culturally-driven online shoppers. Read More