Search Results: mini-program
-
JCC Year in Review: On The Collaboration And Partnership Front
Our survey of 2021's key collaborations highlights how partnerships helped museums build on their brands and missions. Read More -
The Prado Museum Enters China — Via A Metro Station Pop-Up In Shanghai
The pop-up exhibition, accompanied by a WeChat Mini Program, is aimed at strengthening ties with Chinese audiences. Read More -
Why Immersion Matters To The Future Of Museum Experiences
A virtual panel hosted by ACM SIGGRAPH tackled how immersion is transforming digital storytelling and audience engagement. Read More -
The British Museum’s Latest Art Toy Play: Alice In Wonderland Blind Boxes
In partnership with Bluepiper Studio, the crowdfunded project leverages the museum's IP and China's ongoing blind box craze. Read More -
How Is Huangshan Planning To Drive Tourism? With Its Cultural IP
The Huangshan Tourism Festival delved into the roles of the cultural and creative economies in Huangshan's future. Read More -
The Mobile Game That Aims To Reconnect Chinese Tourists With Thailand’s Attractions
Sawadika Run, created by the Thailand Tourism Authority, allows players “to experience the destination virtually and immersively.” Read More -
What NFTs Mean For The Future Of Art Creation, Curation, And Commerce
Panelists at the NFT — The Future of Art? discussion tackled how digital art is reshaping the roles of artists and collectors. Read More -
Inside The European Travel Commission’s Europe Behind The Scenes Campaign
The three-month initiative saw some 30 destinations create livestream and short-video content — three DMOs tell us how they did it. Read More -
Tencent And Dunhuang Research Institute Commemorate Cultural Heritage With NFTs
Released for China's 9/9 Charity Day, the NFTs are the first non-profit collectibles offered by the long-time collaborators. Read More -
Here’s How Tourism Stakeholders Can Unlock WeChat’s Full Potential
At a Dragon Trail Interactive webinar, Tencent's Irene He outlined how Official Accounts can best leverage the platform's tools to drive traffic. Read More