Search Results: livestreaming
How Livestreaming for Local Museums is the Next Big Thing
Connecting with culturally engaged Chinese audiences is increasingly key for Western museums, but with resources limited for so many cultural institutions, livestreaming could prove an affordable and effective method. Read More
Decoded: WeChat Channels for Cultural Institutions
Tencent has developed WeChat Channels to compete with short-video apps TikTok and Kuaishou. Read More
Inside The Natural History Museum’s Successful Digital Pivot
“Being agile and flexible,” has been key to driving digital engagement, says Brad Irwin, the museum’s Head of Global Engagement. Read More
The Digital Channel That’s Making Art Available To Stream
ArtBrowser TV doesn’t just intend to make art accessible, but hopes to provide a platform for emerging creatives and cultural organizations. Read More
What Now For Museums? MuseumNext’s 2021 Digital Summit Weighs In
Through talks and case studies, the conference will explore the future of cultural institutions in a post-COVID climate. Read More
Inside Tourism Australia’s Campaign in 8D
The DMO shares how its innovative campaign helped keep it top of mind with Australia's second largest inbound market. Read More
How Will Kuaishou’s IPO Bolster China’s Livestream Landscape?
As China’s second most popular video app launches on the stock market, its rising profile is drawing the attention of cultural institutions. Read More
How Digital Asset Management Supports Museums’ Missions
"Digital is not an unnecessary expense," says DAM and Museums conference chair David Lipsey, "but an enabling opportunity." Read More
Inside the Centre Pompidou and Fliggy’s Livestream Partnership
The institution's first livestream event, co-hosted by Fliggy, forms a key piece of its China-facing strategy. Read More
4 Key Takeaways from Douyin’s 2020 Report
What did Douyin's increasingly diverse audience do, share, buy, and like on the platform in 2020? Read More
