Brought To You By
Brought To You By
Why China’s Hanfu Trend Won’t Cool Down
Young Chinese have elevated traditional Hanfu dress from a niche hobby to a consumer market of 400 million people. Read More
From Console To Cultural Attraction: Nintendo Enters The Museum Game
Capitalizing on its enduring popularity of its IP, the video game giant is set to open a permanent home in Kyoto in 2024. Read More
Changsha Burnishes Its Cultural Credentials With A Metro Station Turned Museum
While art corridors can be found at stations in major Chinese cities, Changsha is the first to create a digital art museum. Read More
Show Me The Monet: MFA Boston Debuts Livestream On Kuaishou
On International Museum Day, MFA's four-hour livestream, complete with a cultural product push, reached 8 million viewers on Kuaishou. Read More
How Wenchuang Won Out This Labor Day Holiday
Over the four-day vacation, Chinese destinations launched cultural products, in time for the mass return of visitors eager to "check in." Read More
If It’s Creative And Collectible, It’s At Alibaba Design Week
Alibaba's five-day signature event is set to gather contemporary artists, collectible retailers, and museum stores in a celebration of creativity. Read More
China’s Travel Sector Taps Blind Boxes
The gamification of retail purchases is shaking up domestic travel as confident Chinese consumers overdose on blind boxes for Labor Day. Read More
Chinese Travel Marketing Can’t Do Without Short-Video Strategies
Dragon Trail Interactive's latest webinar offered pointers on how to optimize short-video campaigns to reach Chinese travelers. Read More
How The Gallery Scene Adapted And Pivoted Amid A Crisis
At Gallery Weekend Beijing's "Adaptation and Collaboration" session, four galleries reflected on the sea changes brought by 2020. Read More
The Agency That’s Bringing Italy To Chinese Tourists
In partnership with the Italian Ministry of Culture, Digital to Asia has been connecting Chinese tourists to lesser-known Italian cultural gems. Read More
