Entertainment & Attractions
The UK Is Getting Its First Permanent Immersive Gallery
The Reel Store will open with a Refik Anadol exhibition in April 2022, in concert with Coventry's UK City of Culture designation. Read More
Netflix’s Red Notice Lands Its Own Google Arts & Culture Pocket Gallery
Netflix's team-up with Google Arts & Culture for its latest production signals the streamer's unflagging cultural ambitions. Read More
How EBIT Paved Its First XR Experience With Art, Fashion, Music, And Purpose
The multi-sensory Yellow Trip Road has roped in collaborators like THE DEMATERIALISED to raise awareness around mental health. Read More
How Casa Batlló Went 10D To Immerse Visitors In The Mind Of Gaudí
A digital overhaul has transformed the popular Barcelona attraction into an immersive journey that offers 10 sensory features. Read More
The Immersive Exhibition Urging Climate Action Through Art, Tech, And Music
Undercurrent sees 11 musicians creating art installations and digital experiences that spotlight the climate emergency. Read More
Nature Meets Augmented Reality At The Seeing The Invisible Phygital Experience
For a year, 12 botanical gardens will present 13 AR artworks via a mobile app in a blend of physical space and digital presentation. Read More
The Immersive, Interactive Virtual Play That Saves Its Biggest Role For The Viewer
A wholly digital production, The Curious Case of The Missing Peranakan Treasure aims to transform its viewers into participants. Read More
Meow Wolf’s Immersive Environments Maximize Art And Technology
The art collective's third permanent installation, Convergence Station, marks its continued rise in the immersive field. Read More
How OurWorld Bristol Is Building The First-Ever AR Zoo
"Using scale and immersion," says OurWorld's David Bull, "we can create an exciting form of entertainment that also educates." Read More
Sydney Botanic Garden Launches China-Friendly App And Tour
Royal Botanic Garden Sydney has installed 40 ‘smart-nodes’ throughout the 30 hectare space providing visitors with access to high-speed Wi-Fi. Read More
