Commerce
From Artist Takeovers To Curation — How Gagosian Gallery Built Its Retail Arm
Richard Prince is the latest artist to take over a Gagosian shop, an activation representing a key facet of the gallery's retail strategy. Read More
What Did NFT Sales By Art Galleries Look Like In 2021?
Not as splashy as you think: Artsy's 2022 Gallery Insights found only 11 percent of surveyed galleries sold NFTs in the past year. Read More
How China’s Cultural Institutions Are Doing Digital Heritage
From VR tours to NFTs — Chinese museums are finding new ways to license, platform, and market the country's cultural heritage. Read More
Netflix Has A Live And Immersive Ball With Its Bridgerton IP
The experience coincides with other collaborative projects, as the streamer gives the hit show the royal licensing treatment. Read More
How A Dubai Gallery Is Converting Traditional Art Collectors Into NFT Buyers
With its first NFT sale, Artiana is tapping Dubai's growing digital art market and paving the way for further engagement with the space. Read More
Here’s The Mumbai Gallery Behind India’s First NFT Art Auction
Prinseps has entered the country's burgeoning NFT market with a sale of 35 Gobardhan Ash NFTs — with more to follow. Read More
The British Museum Readies Its Next NFT Sale Featuring J.M.W. Turner
The museum is set to auction 20 Turner NFTs on crypto art marketplace LaCollection in a further foray into NFT commerce. Read More
How Cultural Relics Propelled China’s Licensing Market In 2021
With wenchuang dominating the local consumer market in 2021, what does the future hold for Chinese cultural IPs? Read More
How Can Museums Better Engage In And Reimagine NFT Commerce?
A clutch of NFT marketplaces are emerging to support museums' NFT auctions, but how should institutions approach these sales? Read More
Behind ARTiSTORY And Dunhuang Inspiration’s Project To Animate Cultural Heritage
The IP-focused partnership will soon release the Dunhuang Trading Card Game, featuring AR and advanced printing technologies. Read More
