Richard Whiddington
How The National Gallery Planned, Piloted, And Produced New Content In 2020
At the MuseumNext Digital Summit, the institution detailed the efforts behind its video campaigns. Read MoreHow Did China’s Domestic Travel Industry Fare In 2020?
Here are four key findings from China’s Ministry of Culture and Tourism latest report the country's domestic tourism market. Read MoreDecoded: WeChat Channels for Cultural Institutions
Tencent has developed WeChat Channels to compete with short-video apps TikTok and Kuaishou. Read More“21st Century Digital Infrastructure”: 3 Essential Takeaways From DAM and Museums
Conference speakers discussed the benefits and challenges of successful DAM implementation in museums. Read MoreUniversal Studios Beijing To Boost Its Cultural Offerings With Gaming IP
The upcoming attraction's partnership with Tencent demonstrates the growing status and brand power of popular games. Read MoreInside The Natural History Museum’s Successful Digital Pivot
“Being agile and flexible,” has been key to driving digital engagement, says Brad Irwin, the museum’s Head of Global Engagement. Read MoreHow The Met Engaged Chinese Consumers In 2020 Through Cultural Collaborations
Throughout the year, the museum unveiled a series of partnerships with a diverse array of brands. Read MoreART021 And NET-A-PORTER Team Up To Spotlight Emerging Chinese Female Artists
The socially conscious art initiative aims to connect with China's growing base of savvy cultural consumers. Read MoreHow K11’s Cultural-Retail Concept Thrived Online In 2020
A trailblazer on China's art and commerce landscape, K11 successfully leveraged digital and social media strategies in a challenging year. Read MoreWhat International Island Destinations Need To Know About Chinese Travel
How can island destinations retool their approaches to reengage with a fast-recovering Chinese travel market? Read More