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Author

Diana Cerqueira

  • Destinations

    New Year Goals: U.S. DMOs Share Plans

    January 29, 2020  |   Share
    The U.S. saw a 6.5 percent dip in Chinese tourists across 2019. DMOs are focused on changing fortunes. We asked four insiders to share thoughts on 2020. Read More
  • Destinations

    Northern Lights and Festive Zoos, How America’s DMOs Sell Winter to China

    December 30, 2019  |   Share
    Last year, Ctrip reported a 400 percent increase in itinerates including winter activities. American DMOs are striving to capitalize on the trend. Read More
  • Destinations

    Chinese Tourists ‘Get Local’ with Auckland WeChat Mini Program 

    December 12, 2019  |   Share
    The number of tourists from China has increased at an average of 18 percent year-on-year from 2012. Auckland's latest effort is to digitize and localize engagement. Read More
  • Dutch Connection, the Agency Bringing FIT Travelers into Museums

    December 5, 2019  |   Share
    An interview with Monique Knapen, co-founder of Amsterdam-based firm The China Connector. Read More
  • Destinations

    Helsinki’s Tech-Centric Approach to Chinese FITs

    November 15, 2019  |   Share
    The Finnish capital has launched MyHelsinki, a WeChat Mini Program designed to give local insight and payment options to Chinese travelers. Read More
  • Destinations

    Indy Lantern Fest Shines Light on Chinese Culture

    November 7, 2019  |   Share
    Indianapolis has begun hosting a number of China-themed events in an effort to boost tourism to the state. Read More
  • Destinations

    Wisconsin and Great Lakes USA Forge China Link

    October 30, 2019  |   Share
    The state sent delegates to Beijing this year to connect with travel agencies and has promoted Whistling Straits in China ahead of the 2020 Ryder Cup. Read More
  • Destinations

    Florida DMO Deepens Digital Strategy with Chinese Website

    October 23, 2019  |   Share
    A well-designed China-friendly website should be the first step for DMOs and cultural attractions hoping to boost Chinese visitation. Read More
  • Destinations

    South Carolina Connects with FIT Chinese Travelers

    October 11, 2019  |   Share
    The Palmetto State has grown its inbound tourism numbers for six consecutive years and is increasingly looking to the Chinese market. Read More
  • Queensland DMO Partners with Alipay for October Holiday

    October 4, 2019  |   Share
    Nearly half a million Chinese travelled to Queensland in 2018. The state's DMO connected with the digital payment giant to draw tourists for Golden Week. Read More
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