Diana Cerqueira
New Year Goals: U.S. DMOs Share Plans
The U.S. saw a 6.5 percent dip in Chinese tourists across 2019. DMOs are focused on changing fortunes. We asked four insiders to share thoughts on 2020. Read More
Northern Lights and Festive Zoos, How America’s DMOs Sell Winter to China
Last year, Ctrip reported a 400 percent increase in itinerates including winter activities. American DMOs are striving to capitalize on the trend. Read More
Chinese Tourists ‘Get Local’ with Auckland WeChat Mini Program
The number of tourists from China has increased at an average of 18 percent year-on-year from 2012. Auckland's latest effort is to digitize and localize engagement. Read More
Dutch Connection, the Agency Bringing FIT Travelers into Museums
An interview with Monique Knapen, co-founder of Amsterdam-based firm The China Connector. Read More
Helsinki’s Tech-Centric Approach to Chinese FITs
The Finnish capital has launched MyHelsinki, a WeChat Mini Program designed to give local insight and payment options to Chinese travelers. Read More
Indy Lantern Fest Shines Light on Chinese Culture
Indianapolis has begun hosting a number of China-themed events in an effort to boost tourism to the state. Read More
Wisconsin and Great Lakes USA Forge China Link
The state sent delegates to Beijing this year to connect with travel agencies and has promoted Whistling Straits in China ahead of the 2020 Ryder Cup. Read More
Florida DMO Deepens Digital Strategy with Chinese Website
A well-designed China-friendly website should be the first step for DMOs and cultural attractions hoping to boost Chinese visitation. Read More
South Carolina Connects with FIT Chinese Travelers
The Palmetto State has grown its inbound tourism numbers for six consecutive years and is increasingly looking to the Chinese market. Read More
Queensland DMO Partners with Alipay for October Holiday
Nearly half a million Chinese travelled to Queensland in 2018. The state's DMO connected with the digital payment giant to draw tourists for Golden Week. Read More
