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Search Results: french brands

  • Chinese Travelers on WeChat Can Now Navigate French Railways

    March 19, 2019  |   Share
    French national railway operator SCNF launched its official WeChat channel to help Chinese tourists better navigate the train network. Read More
  • Destinations

    Lido Launching WeChat Mini Program

    November 14, 2019  |   Share
    The celebrated cabaret show is overcoming payment challenges for Chinese cultural tourists by facilitating tickets purchases in RMB on WeChat. Read More
  • Destinations

    New Ways of Traveling: Maintaining the Bond with Chinese Tourists | Part Two

    December 28, 2020  |   Share
    Post-COVID, brands hoping to position themselves in China should either look to physically establishing their business on the mainland or implementing alternatives to engage audiences. Read More
  • Cultural Collaborations

    Four Key Fashion and Museum Collaborations in 2020

    December 25, 2020  |   Share
    2020 has been a breakout year for fashion and museum collaborations. Here, we break down four successful examples. Read More
  • Museum Insider

    Pop-Ups, New Apps and a Shanghai Satellite: How Pompidou Courts China

    January 22, 2020  |   Share
    Despite a world-class collection and an enviable location in Le Marais, less than one percent of visitors hail from China. Pompidou is striving to change. Read More
  • Destinations

    Paris Airport Creating Fond Farewells with Chinese Tech

    December 31, 2019  |   Share
    Having adopted Chinese payment systems in 2017, Paris’ Charles de Gaulle has created a playful WeChat Mini Program with duty free specials for travelers. Read More
  • Museum Trends

    Are Satellite Museums in China the Future?

    October 30, 2019  |   Share
    As museums worldwide welcome a surge of culturally-engaged Chinese travelers, Centre Pompidou is trying something unprecedented; a partnership branch in China. Read More
  • Museums

    How Alex Nyerges, VMFA director, Created a Winning Cultural Exchange with China

    August 6, 2019  |   Share
    The Richmond museum has been a pioneer in building relationships with prominent Chinese cultural institutions and director Alex Nyerges believes artistic exchange can become a "tie binding us together" in the trade war age. Read More
  • Case Studies

    Cartier, Culture, and the Art of Marketing in China

    June 5, 2019  |   Share
    he Cartier x Palace Museum partnership is fundamentally different from some of the fashion exhibitions lately held in China by other luxury brands. Read More
  • China Duty Free Group to open its first downtown Hong Kong travel retail store

    March 8, 2019  |   Share
    China Duty Free Group is set to open its first store in Citygate Outlets in Hong Kong's Lantau Island. The store will offer a wide variety of luxury brands. Read More

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