Digital strategies for museums, cultural organizations, and destinations 

Emerging Trends

News, insights, and best practices in the cultural sphere, worldwide 


Bringing out the best featured insights and reports


Discussions on the latest trends in the cultural sphere

Jing Culture Commerce Webinars

Featured Series

Spotlight coverage on new tools, strategies, movements, and events on the museum landscape.

MuseumNext Digital Summit 2021
MuseumNext’s Digital Summit explored how cultural institutions formed new strategies in a year of seismic change. Explore series
Smartify x JCC
Smartify's guest series explores strategies that cultural institutions can leverage to expand their outreach and enrich their storytelling. Explore series

Museum Insider

Innovative projects, new initiatives, and best practices in the museum sphere

After the past year's challenges, the museum director reflects on PAMM's role in the new world of digital hybridity.
Art Fund's latest Museum Sector report highlights the prime concerns and challenges facing cultural organizations in 2021.
On the heels of The Future of the Museum: 28 Dialogues, the cultural strategist talks change and evolution in the museum field.
Ahead of MUŻE.X's Spring Series webinar, Norris talks inclusivity, transparency, and community focus.

Cultural Collaborations

Successful synergies among organizations, agencies, museums, and more

On International Museum Day, MFA's four-hour livestream, complete with a cultural product push, reached 8 million viewers on Kuaishou.
"You’re creating products that are really for super fans of an artist," says the lifestyle brand's CEO Christina Burns.
The institution has inked an agreement with cultural IP specialist Artistory, with plans for a 2022 launch.
In collaboration with Bombay Sapphire and artist Camille Walala, the museum undergoes the rare supermarket pivot.


The essential calendar of webinars, meetings, art fairs, and other happenings, virtual and physical

June 16 - June 18
HOSTED BY Association of Independent Museums
June 16 - June 17
HOSTED BY Europeana
June 22 - June 24
September 8 - September 10
HOSTED BY The Inclusive Museum
September 27 - October 1
HOSTED BY Museum of Art and History of the City of Geneva (MAH)
View More Events

What We’re Reading

From Our Partners

Luxury brands already provide a range of personalization services. But they need to get more personal with their customers — both online and off. Jing Daily
Dior has become one of the few Western luxury brands to embrace the guochao trend by combining traditional Chinese culture with modern style. Content Commerce
On June 9, Maison Margiela unveiled an ephemeral space titled "The Memory of..." at the plaza of the Shanghai Réel Department Store. Jing Daily
Although accounting for a relatively small sliver of total luxury sales, China’s high-end resale market is on the rise. Content Commerce